Shopify Plus vs Shopify: Both Shopify and Shopify Plus offer robust e-commerce capabilities for businesses of all sizes. The primary difference lies in their target markets and pricing.
Shopify caters to small and medium-sized businesses with its more affordable plans, while Shopify Plus is tailored specifically for enterprise-level, high-growth companies. This is reflected in the significantly higher pricing of Shopify Plus, which starts at $2,000 per month.
However, the premium pricing of Shopify Plus unlocks access to a more comprehensive set of advanced features and capabilities. These are designed to support the complex needs of large, global businesses looking to run truly scalable, high-performing online stores. The additional functionality and dedicated support make Shopify Plus a worthwhile investment for enterprises seeking to maximize their e-commerce success.
Shopify Plys vs Shopify! Quick Overview
Shopify Plus offers an additional set of robust features that suit businesses with more specific demands, such as training companies and large e-commerce stores. The Shopify Plus Partner Program is a service that chooses the right partners to support fast-growing businesses, selecting them based on their knowledge and experience. Transaction fees differ depending on the Shopify plan, with Shopify taking a 5% transaction fee on the Starter plan, 2% on the Basic plan, 1% on the Shopify plan, 0.5% on the Advanced plan, and 0.15% on the Shopify Plus plan.
Regardless of the Shopify plan chosen, businesses should consider adding customer engagement software, such as chatbots and live chat, to their website. This can help decrease the rate of abandoned carts and increase the average order value on the online store, as these tools can improve customer service and overall sales.
What is the difference between Shopify and Shopify Plus?
Shopify Plus is designed for large, high-volume, and high-growth businesses that require more advanced features, scalability, customization, and enterprise-level support beyond what is offered in the standard Shopify plans.
What is Shopify used for?
What is Shopify Plus?
Shopify Plus is an enterprise-level e-commerce platform designed to help high-growth and high-revenue businesses scale their digital retail operations. It offers more advanced features, customization options, and support compared to Shopify’s standard plans.
What does Shopify Plus offer?
The main differences between Shopify Plus and Shopify are:
Pricing and Scalability:
- Shopify is the standard e-commerce platform with pricing plans starting at $29/month.
- Shopify Plus is an enterprise-level solution designed for high-volume, high-growth businesses. Pricing for Shopify Plus starts at $2,000/month.
- Shopify Plus provides more advanced features and higher scalability to support larger, more complex businesses.
Features and Capabilities:
Shopify Plus offers additional advanced features beyond what is available in the standard Shopify plans, such as:
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- Dedicated account management and 24/7 support
- Unlimited staff accounts
- Custom domain URLs
- Advanced reporting and analytics
- Custom checkout experiences
- Enhanced security and compliance features
Customization and Flexibility:
- Shopify Plus provides more flexibility and customization options compared to standard Shopify plans.
- Shopify Plus merchants can leverage features like custom APIs, scripts, and themes to create highly customized shopping experiences.
- Shopify Plus also offers more integrations and apps to extend the platform’s functionality.
Enterprise-Level Support:
- Shopify Plus comes with a dedicated Merchant Success Manager to provide strategic guidance and support.
- Shopify Plus merchants also have access to a higher level of technical support and a more extensive partner ecosystem.
Shopify vs Shopify Plus Pricing!
Let’s compare Shopify Plus vs Shopify pricing:
1. Shopify:
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- Basic Plan: $29 per month
- Shopify Plan: $79 per month
- Advanced Plan: $299 per month (paid annually)
- You can try any of these plans for free with a complimentary three-day trial to determine the best fit for your needs and budget.
2. Shopify Plus:
Shopify Plus pricing starts at $2,000 per month for businesses with revenues up to $800,000 per month. If your monthly sales exceed that amount, Shopify charges an additional variable fee of 0.25% per transaction.
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- Pricing for Shopify Plus is more complex and tailored to accommodate unique business needs.
- It’s an extension of the original Shopify offering, providing scalability and customization options for enterprise-level businesses.
- To get accurate pricing, you’ll need to discuss your requirements directly with Shopify Plus.
Remember that Shopify Plus offers additional features and flexibility for larger businesses, while the standard Shopify plans are ideal for small to midsize businesses.
Transaction fees and payment processing fees: Shopify vs Shopify Plus
Shopify Plus vs Shopify Customization Options!
One of the key advantages of Shopify Plus is the enhanced level of customization it offers compared to even the top-tier Advanced Shopify plan. Let’s compare Shopify and Shopify Plus in terms of customization options:
1. Standard Shopify Plans:
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- With standard Shopify plans (Basic, Shopify, and Advanced), you can customize your store using the Theme editor. However, making significant and in-depth changes might be challenging.
- These plans are ideal for small businesses, offering user-friendly interfaces and top-notch customer support.
2. Shopify Plus:
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- Shopify Plus provides full control over store design. You can leverage Liquid, Shopify’s theme language, to make changes at the code level.
- This flexibility allows for high customization, making it suitable for larger enterprises with specific requirements.
Shopify Plus vs Shopify Integrations!
One key advantage of Shopify Plus is its ability to seamlessly integrate across a business’s entire technology stack. Shopify Plus offers native integrations with leading email marketing platforms, such as Omnisend, as well as enterprise-level ERP and CRM systems.
This enhanced integration capability allows Shopify Plus users to better unify their various business systems and data sources, facilitating a more cohesive and streamlined e-commerce operation. The out-of-the-box integrations help eliminate the need for costly custom development or third-party integration tools, making it easier for high-growth businesses to connect their Shopify Plus store with their other mission-critical software.
When should you consider upgrading to Shopify Plus?
If your business is experiencing rapid growth, has high sales volumes, and requires advanced functionality, Shopify Plus may be the ideal solution to help you scale and stay competitive. However, for smaller or newer businesses, the standard Shopify plans may be a more cost-effective option.
The ideal time to upgrade to Shopify Plus depends on your business’s specific needs and growth trajectory. Here are some general guidelines:
- Sales Threshold: Brands typically consider upgrading when their online sales reach around $750,000 to $1,000,000 per year or approximately $60,000 to $90,000 per month1. However, individual circumstances may vary.
- Customization and Resources: Some businesses choose to upgrade even with lower sales if they require specific resources or customization options available exclusively in Shopify Plus.
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