This article will compare and contrast Loomly vs Hootsuite in terms of features, cost, and general user experience so you can decide which platform is ideal for you. From small businesses to huge corporations, Hootsuite helps brands better manage social media across CPG, finance, healthcare, technology, higher education, and government services.
Loomly is a social media calendar management tool that aims to assist teams in creating, optimizing, previewing, managing, boosting, scheduling, and analyzing content for Facebook, Instagram, Twitter, Pinterest, Google+, and LinkedIn.
Compare Hootsuite vs Loomly:
Reviewers found Loomly to be easier to use, set up, and administrate when comparing the two options. Overall, reviewers appreciated doing business with Loomly.
- Loomly, according to reviewers, serves the demands of their business better than Hootsuite.
- When it comes to continuous product support, reviewers believe Loomly is the better option.
- Our reviewers liked Loomly’s direction over Hootsuite’s in terms of feature upgrades and roadmaps.
What exactly is Hootsuite? (Hootsuite vs Loomly)
Hootsuite manages social media for businesses of all sizes, from tiny businesses to multinational corporations. You can securely schedule posts across numerous social networks (including Instagram, Twitter, Facebook, LinkedIn, Pinterest, and YouTube), manage organic and paid social content, and quickly keep track of consumer dialogues using Hootsuite.
Hootsuite’s main advantages include:
- From one dashboard, create and schedule posts for Instagram, Twitter, Facebook, LinkedIn, Pinterest, and Youtube.
- To fine-tune how your teams function, assign tasks, control permissions, and track team performance.
- Automate your posts to reach your audience at the ideal moments and gain more customers and engagement.
- To turn real-time data into strategic insights, keep an eye on mentions of your brand, major industry trends, and your competitors.
What exactly is Loomly? (Hootsuite vs Loomly)
Loomly reviews: Loomly is a social media calendar management application that aids teams and individuals in the creation and scheduling of content for social media platforms such as Facebook and Instagram. Loomly is offered as an online platform as well as native iOS and Android mobile apps.
Loomly’s main advantages include:
Loomly’s central dashboard allows you to manage all social media calendars and receive notifications when team members edit or comment on the material.
- Compose social media updates based on proven criteria to maximize the organic ROI of content.
- Use Loomly’s preview mode to see how your social media posts will appear on different social media platforms before they go live.
- Before making a social media post, get consent from a client or higher.
- Promote your posts to get more people to see them.
- Loomly allows you to schedule posts.
Loomly vs Hootsuite- Pricing and Features:
Hootsuite Pricing:
Starting from: $49/Per-Month
Pricing Model: Per Feature
Free Trial: Yes
Free Version: Yes
Most valued features by users:
Reporting/Analytics: Yes
Campaign Management: Yes
API
Reporting & Statistics: Yes
Activity Dashboard: Yes
Third-Party Integrations: Yes
Data Import/Export: Yes
Customizable Templates: Yes
Best for: 1-1000+ users
From small businesses to huge corporations, Hootsuite helps brands better manage social media across CPG, finance, healthcare, technology, higher education, and government services.
Loomy Pricing:
Starting from: $26/Per-Month
Pricing Model: Per Feature
Free Trial: Yes
Free Version: No
Most valued features by users:
Reporting/Analytics: Yes
Campaign Management: Yes
Reporting & Statistics: Yes
Activity Dashboard: Yes
Third-Party Integrations: Yes
Data Import/Export: Yes
Customizable Templates: Yes
Campaign Analytics: Yes
Best for: 1-1000+ users
Loomly serves various types of social media managers, including businesses, agencies, freelancers, startups, non-profits, influencers, and individuals.
PROS & CONS – Loomly vs Hootsuite
Pros Loomly
They offer an ideal area that simply lists various post ideas, which is quite useful if you’re planning your month and want to see what big days are approaching, etc.
You can not only save groupings of hashtags you use frequently, but they also reveal the reach of each hashtag you use so you can estimate its effectiveness before you use it. The most recent addition.
It’s been a terrific way for me to consolidate all of our social media accounts. I enjoy being able to create material and distribute it across many channels.
Loomly’s post-writing advice is also really beneficial. Overall, Loomly is by far the greatest tool for managing over 25+ social media profiles that we’ve tried (and we’ve tried them all).
There’s also a nice approval mechanism where you can submit your posts for evaluation if you’d want another coworker to look them over before they go live.
Overall, this is a really user-friendly system. Loomly’s advice for everything from different social media networks to what kind of subjects to publish is fantastic.
Cons:
The inability to build stories in Loomly and the lack of Instagram direct uploading.
Unable to immediately post to Instagram; inability to “copy all” posts to another calendar at the same time.
The calendars appear to lose their connection to the social media account or require repeated reconnection. It’s not difficult, although it can be irritating at times.
Unable to immediately post to Instagram; inability to “copy all” posts to another calendar at the same time.
Pros: Hootsuite:
Overall, it’s been a pleasant experience. I’m not a big fan of social media, so I prefer to keep things as basic as possible.
You can simply save documents and book appointments. This helps me plan ahead by clarifying and streamlining my social media strategy.
The user interface is wonderful, and seeing all of your social media statuses and responding to comments on one platform is a fantastic feature that is why I continue to use it.
Cons:
For us, the program has occasionally been a touch buggy. Errors can cause images to fail to upload or content to fail to post.
It could be a user error, but it has caused some inconvenience.
It doesn’t offer many capabilities that aren’t available in the native scheduling software for a specific social media platform, and in many situations, it’s actually worse owing to a lack of legal licensing.
Loomly vs Hootsuite: An Inside Look:
Marketers nowadays must plan social media postings weeks, if not months, in advance and keep the big picture of the overall campaign in mind. Loomly vs Hootsuite is a famous social media management application designed to help digital marketers manage their calendars. Marketers are frequently wondering about what makes them apart.
Thibaud and Noemie Clement, two digital marketers, founded Loomly to address social media management workflow challenges. BrightKit, the first version of Hootsuite, was released in 2008 by Vancouver-based digital agency Invoke Media.
The most prominent social media management tools, such as Facebook, Twitter, LinkedIn, and Instagram, are all supported by Loomly and Hootsuite. Loomly, on the other hand, is a little more inclusive. Loomly is one of the few social media management solutions that support Snapchat and TikTok, which sets it apart from the great majority of social network management applications.
Features that Both Loomly vs Hootsuite have:
We’ll begin by examining the features that each social media management tool shares.
- Multi-Profile Posting and Scheduling
- Interactions Management
- Media editing
- Ads Manager
- Custom Link Shortener
Multi-Profile Posting and Scheduling:
Loomly vs Hootsuite: Users of Loomly and Hootsuite may manage several social media accounts from a single dashboard and schedule posts across different channels. Regardless of the pricing plan, Loomly and Hootsuite have no limit on how many posts a user may make or schedule.
Interactions Management:
Both Loomly and Hootsuite allow users to communicate with their audience in a simplified and effective manner. Regardless of the plan, all users have access to the Loomly Interactions feature. Similarly, Hootsuite Inbox enables you to communicate with your audience and consumers by centralizing all of your private and public social messages.
Media editing:
Both platforms contain media editing tools that let you crop, resize, apply filters, and do a variety of other things to your photographs. In some ways, Hootsuite’s media editing features are more complex than those of Loomly. You may alter the appearance of photographs using a variety of filters and other options.
Ads Manager: Loomly vs Hootsuite
Users may create, evaluate, approve, and publish Facebook and Instagram ads in a variety of formats using Loomly’s Ads Manager. When producing ads, Loomly Ads Manager also provides optimization advice. Hootsuite Ads integrates with the familiar Hootsuite dashboard, allowing you to effortlessly monitor and analyze the performance of your ad campaigns.
Custom Link Shortener:
Both Loomly and Hootsuite allow users to shorten URLs directly from the platform. When creating social network posts with Loomly, users can convert lengthier site addresses into short URLs.
Features that Loomly has (but Hootsuite doesn’t)
Inside the post builder, Loomly delivers post-optimization advice to its customers. It’s a typical feature that provides guidance on how to create various social media postings using best practices.
Features that Hootsuite has (but Loomly doesn’t)
Hootsuite’s Social Listening function allows customers to follow mentions and conversations about their company on social media sites, then analyze them for more in-depth intelligence.
Compare Loomly vs Hootsuite vs Buffer Prices:
Loomly Prices: $35 /Month – $312 per Year
Features:
- Users: 2
- Social Accounts: 10
- Ad Budget Cap – $500
- Unlimited Content
- Core Features
- Hashtag Suggestions
- Support – FAQ, Chat & Email
- Payment Method – Credit Card
Loomly Standard – $79 /Month – $708 per Year
Features:
- Users: 6
- Social Accounts: 20
- Ad Budget Cap – $1,000
- Unlimited Content
- Core Features
- Hashtag Suggestions
- Advanced Analytics
- Content Export
- IM Integrations
- Support – FAQ, Chat & Email
- Payment Method – Credit Card
Loomly Advanced: $172 /Month – $1,548 per Year
Advance Features:
- Users: 14
- Social Accounts: 35
- Ad Budget Cap – $2,000
- Unlimited Content
- Core Features
- Hashtag Suggestions
- Advanced Analytics
- Content Export
- IM Integrations
- Custom Roles
- Custom Workflow
- Support – FAQ, Chat & Email
- Payment Method – Credit Card
Hootsuite Prices: Free & Paid
Hootsuite Free Features:
- 2 Social accounts
- 5 Scheduled messages
- 1 user
- Self-serve support
- Add free apps
Hootsuite Professional Features:
- 1 user
- 10 social accounts
- Schedule unlimited posts
- Access messages in one inbox
- Prepare postings ahead of time (Always post at the optimal time)
- Schedule multiple posts at a time
Hootsuite Team Features:
- 3 users
- 20 social accounts
- Schedule unlimited posts
- Access messages in one inbox
- Prepare postings ahead of time Always post at the optimal time
- Schedule multiple posts at a time
- Manage team access and roles with permissions
- Assign posts or comments to team members
Hootsuite Business Features:
- 5 users
- 35 social accounts
- Schedule unlimited posts
- Access messages in one inbox
- Schedule posts in advance (Always post at the optimal time)
- Schedule multiple posts at a time
- Manage team access and roles with permissions
- Assign posts or comments to team members
- Review messages before they publish
- Extend the functionality with premium apps
- 24/7 priority support
Loomly Premium: $359 /Month – $3,228 per Year
Premium Features:
- Users: 30
- Social Accounts: 50
- Ad Budget Cap – $5.000
- Unlimited Content
- Core Features
- Hashtag Suggestions
- Advanced Analytics
- Content Export
- IM Integrations
- Custom Roles
- Custom Workflow
- Custom Branding
- Support – FAQ, Chat & Email
- Payment Method – Credit Card
Loomly Enterprise – Custom Features:
- Users: 31+ and Social Accounts: 51+
- Ad Budget Cap – $10,000 & Unlimited Content
- Core Features & Hashtag Suggestions
- Advanced Analytics
- Content Export
- IM Integrations
- Custom Roles
- Custom Workflow
- Custom Branding
- Support – Account Manager
- Payment Method – Wire Transfer
Hootsuite Enterprise Custom Features:
- 5+ users – 50+ social accounts
- Messages in one mailbox – Schedule limitless posts
- Prepare postings ahead of time (Always post at the optimal time)
- Schedule multiple posts at a time
- Manage team access and roles with permissions
- Assign posts or comments to team members automatically
- Review messages before they publish
- Extend the functionality with premium apps – 24/7 priority support
- Receive a quarterly business review (Get reviews and recommendations from the Customer Success Manager)
- Hootsuite Social Media Marketing (Analyze performance and engagement metrics for individual ads, ad campaigns, and organic posts)
- Promote unlimited posts (Ad spend for more visibility of posts)
- Report on team performance – Custom solutions
Buffer Free For individuals and businesses getting started with social media.
Features: Buffer vs Loomly vs Hootsuite
- Social Channels: Up to 3
- Scheduled Posts Per Social Channel: 10 per social channel – Included Users: 1
- Social Networks: Instagram, Facebook, Twitter, LinkedIn, Pinterest
- Post Scheduling – Set Posting Schedule – Drafts
- Tailored Posts for Each Channel
- Calendar View – buff.ly link shortener
- Twitter Hashtag Suggestions
- Facebook Page Mentions – Twitter Mentions
- TikTok Reminders
- Landing pages: Start Page
- Browser Extension – Content-in Integrations
- iOS and Android Apps
- 30+ Third-Party Integrations
- Two Factor Authentication
- Self-Service Knowledge Base
- Social Media Support – Email Support
Buffer Essentials: $6 /Month – per social channel For professionals who use publishing, analytics & engagement tools.
Features:
- Social Channels: Unlimited
- Scheduled Posts Per Social Channel: 2,000
- Includes features of the Free plan, plus
- bit.ly link shortener – Custom Link Shortener
- Custom Video Thumbnails – Instagram First Comment
- Instagram Tagging – Instagram Hashtag Manager
- Instagram Stories Scheduling
- Shuffle Queue – TikTok Reminders
- Performance Overview – Individual Post Analytics
- Historical Data Access – Data Storage – Campaign Analysis
- Boosted Post Insights – Hashtag Performance
- Audience Demographics
- Machine Learning Insights – Instagram Stories Analytics
- Shopify Performance – Custom Reports
- Grid view – Important Comment Detection Hotkeys
- Easy Account Switching – Landing Pages: Shop Grid
- Google Analytics integration – Custom UTM parameters
Buffer Team: $12 /User/Month – per social channel for teams who want unlimited user seating, collaboration, and reporting.
Team Features:
- Includes features of Essentials plan, plus Included Users: Unlimited
- Invite Additional Users: Unlimited
- Exportable Reports – Branded Reports
- Cover Page – Invite Additional Users
- Draft Post Management
- Custom Access & Permissions
- Approval Workflow Tools
Buffer Agency Prices: $120 /Month – For 10 social channels for marketing agencies with 10 or more social channels.
Features
- Includes features of the Team plan
Buffer vs Hootsuite vs Loomly Comparison:
Buffer, Hootsuite, and Loomly are all Platforms Supported by:
- SaaS
- iPhone
- iPad
- Android
Buffer Support:
- Online
Pricing:
- $12.00/month
- Free Version
- Free Trial
- Business Hours
- 24/7 Live Support
- Online
- $49 per month
- Free Version
- Free Trial
- 24/7 Live Support
- Online
- $26.00/month
- Free Trial
Company Information: (Loomly vs Hootsuite vs Buffer)
Buffer
Founded: 2010
United States
buffer.com
Loomly vs Buffer:
Loomly is a better fit for their business than Buffer. When it comes to continuous product support, reviewers believe Loomly is the better option. Our reviewers liked Loomly’s guidance over Buffer’s for feature updates and roadmaps.
- Loomly Starting from $26 per month
- Buffer Prices – Starting from $15 per month
Buffer vs Later (Loomly vs Hootsuite)
When it comes to social media scheduling, Later and Buffer are industry leaders. However, for single-brand users with larger scheduling needs, Later may be a more cost-effective option. Buffer is more expensive, but it excels in LinkedIn scheduling and has a large Zapier connector library.
Later is a little more expensive than Buffer, with a basic package starting at $8 per month that includes one social set (for example, one Facebook, one Instagram, and so on), 30 monthly posts, and one user.
About Later Pricing:
Later offers three distinct pricing options, one of which is free. The paid plans have changed since I wrote this essay. Starter (from $12.5 per month), Growth (from $20.5 per month), and Advanced (from $33 per month) are their current premium programs.
Loomly vs Later:
Loomly is a better fit for their business than Later. When it comes to continuous product support, reviewers believe Loomly is the better option. Our reviewers liked Loomly’s guidance over Later’s for feature updates and roadmaps.
later vs Hootsuite:
With Hootsuite, you’re paying for a slew of expensive connectors that you’re unlikely to use. However, your social media management software should not be more difficult to use than the channels you’re in charge of. Later is designed to save you time and help you progress.
3 Best Compare Loomly vs Hootsuite vs Buffer vs Later:
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